Dr. Abraham’s Philosophy

DrWendyAbrahamThe Goldilocks Principle

The ‘Goldilocks Principle’ refers to the importance of a treatment or substance being administered in a manner that is ‘just right’ for the patient. As in the story of Goldilocks and the Three Bears, treatments that are on extreme ends of the spectrum – like the porridge that was too hot and too cold – can either fall short of treatment goals or otherwise result in looking plastic and looking like you’ve had “work done”.  Your treatments will be tailored to your needs and your concerns. Our goal is to help you look and feel your best.*

Dr. Abraham believes that aesthetic treatments go beyond the skin. Many times, people feel happy, healthy and energetic – yet the wrinkles around their eyes or sagging skin around their mouth has a negative impact on their mood, self esteem, and social interactions. Often, patients tell Dr. Abraham that they feel really good until someone asks, “are you okay… you look really tired?”. Our approach is to enhance your natural beauty using safe and effective therapies coupled with a holistic treatment to help you look the way you feel. And if you don’t feel that great… we can help with that too!*

*Individual results may vary. Testimonials and images do not constitute a promise, guarantee or representation of any particular outcome or experience.




Sherwood Aesthetic Blog
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Meet Dr. Wendy Abraham “As a Naturopathic Doctor, I am commited to brining a unique and individualized approach to address a patient’s aesthetic needs while focusing on preventative skin health.” READ MORE